Business strategy
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Understanding the Top Refunded Products Report: A Guide
🤔 What is the Top Refunded Products Report? Refunds are a part of running an e-commerce website. Regardless if a customer returns an item because it was the wrong product or it was damaged, it’s imp
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Unlock Hidden Sales Opportunities: Understanding Product Co-Purchases
🤔 What is the Products Most Purchased Together Report? It can be tough to keep track of which products customers tend to purchase together. In order to understand your customers and their habits, yo
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Synder Business Insights: Powerful Ecommerce Reporting & Analytics
Have you ever wanted your accounting to help not only with bank reconciliation, but also with learning about your customers and your business performance in general? Then we’re happy to introduce t
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ECommerce Growth Strategies: Proven Hacks for Sustainable Success
The COVID-19 pandemic dramatically influenced the eCommerce industry, driving rapid growth as more consumers entered the digital marketplace. Thanks to its growing landscape, the eCommerce space of
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Understanding New vs. Returning Customer Reports: A Concise Guide
🤔 What is the New vs. Returning Customers Report? Customer acquisition and retention are two basic marketing strategies an e-commerce business can’t spare. Mutually impactful, they have a diff
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Understanding Your Returning Customer Rate: A Quick Guide
🤔 What does the Returning Customer Rate Report tell you? Returning customers are essential to an e-commerce business. They’re less expensive to retain compared to acquiring new customers. Moreover,
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Unlock E-commerce Growth: Understanding Your Top Customers
Knowing your customers and what brings them to buy from you is key to growing an e-commerce business successfully. Customer analysis is vitally important. It enables you to build impeccable, more per
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Understanding the Least Performing Customers Report: A Business Overview
🤔 What is the Least Performing Customers Report? Customer retention is one of the most crucial aspects of running a successful business. A high retention rate will ensure that a business remains sta
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Understanding the Refunded Customers Report: Insights & Analysis
🤔 What is the Top Refunded Customers Report? The Refunded Customers Report is one of the most common types of insights you can extract from your existing customer database. It’s a valuable tool for
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Top Performing Products: Drive E-commerce Success with Data
🤔 What is the Top Performing Products Report? For e-commerce stores, identifying your top-selling products is crucial for having continued success. By pinpointing which items are generating the high
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Understanding Gross Sales Reports: A Comprehensive Overview
🤔 What is the Gross Sales Report? No matter what kind of business you run, the first thing that captures your attention is sales. The higher the sales, the more successful your company is. Of course
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Average Order Value (AOV): A Comprehensive Overview for E-commerce
🤔 What is the Average Order Value Report? However big your traffic and conversion numbers are, you cannot ignore the average order value (AOV). Healthy AOV is an important metric that lots of e-comm
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Understanding Payment Processing Fees: A Comprehensive Overview
🤔 What is the Payment Processing Fees Report? Collecting payments through multiple payment gateways is an integral part of any e-commerce business. However, as the fees usually vary by processor, tr
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Understanding Customer Lifetime Value (CLTV): A Concise Guide
🤔 What is the Customer Lifetime Value Report? While sales and revenue are definitely the right points to look at when measuring success, some other metrics, such as customer lifetime value (LTV) may
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Understanding Purchase Frequency: A Guide for Businesses
🤔 What is the Purchase Frequency Report? Customer loyalty is a tremendous competitive advantage for companies that can keep their customers coming back for more. Some of the most loyal customers are
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Understanding Time Between Purchases (TBP): A Guide for E-commerce
🤔 What is the Time Between Purchases? You know how great returning customers are for e-commerce businesses. With 27% of first-time buyers tending to return, and this number growing up to 54% after t
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Proven Marketing Strategies for Startup Growth
Marketing plays a significant role in increasing the visibility of your startup and inevitably boosts growth. That means the marketing strategies that you choose should be proven and tested to effe
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Affiliate Marketing: A Beginner's Guide to Earning Online
Affiliate marketing is a multibillion dollar industry which attracts people of different backgrounds wanting to earn some extra income. The best thing is that nowadays there is an affiliate marketi
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Inventory Management for Small Businesses: A Comprehensive Guide
When you have a successful business, it’s important to be able to track and manage your physical goods, and inventory management will help you with that. Whether you’re just starting out or h
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Top Shopify Products to Sell in 2024: Trends & Opportunities
Over the last two years the world of commerce changed drastically because of the coronavirus pandemic which led to more people shopping on the Internet. Nowadays a staggering 85% of consumers aroun
Business strategy
- Market Positioning: Definition, Strategy & Competitive Advantage
- Greenfield Investment: Definition, Advantages & Examples
- Reputation Management for CEOs: 4 Key Trends to Watch
- Synder Business Insights: Powerful Ecommerce Reporting & Analytics
- Maquiladoras: Understanding Mexico's Export Manufacturing Model
- Social Media Marketing for Local Businesses: Leveling the Playing Field
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Coast FIRE: A Simplified Guide to Early Retirement SavingsThe Coast FIRE movement is a new approach to retirement savings. Heres what you need to know about how it could affect your retirement plan. (iStock) There are many different strategies for retirement...
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Beyond the Euro: Exploring European Currency Options for Forex TradingAlthough the Euro is the dominant currency of mainland Europe and one of the most traded currencies on the foreign exchange (forex) market, it’s not the only option for traders looking to make a pro...
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Smart Investment Strategies for Large Sums of MoneyWe recently receive a question from a reader who received a fairly large sum of money several months ago and he wanted to know the best way to invest it. The first thing I did was send him to the arti...
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Car Loan vs. Credit Card: Is Balance Transfer Right for You?When debt accumulates, you might think about turning to your credit card to alleviate the burden of high interest rates, but does it actually make sense to pay off debt with more debt? In many case...