Business strategy
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Key SaaS Metrics to Track for Growth & Success
Software-as-a-Service (SaaS) is a massive, highly competitive market. But it can be an incredibly lucrative one too; any business model that works on a subscription or retainer
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Top Amazon Products to Sell: Profitable Ideas & Best Sellers
Shopping is an inseparable part of our lives perceived as pleasure and fun only by some customers, while others see it as necessary, time-consuming and tiresome at times. It’s no wonder that e-comm
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Identify & Improve Underperforming Products: A Quick Guide
🤔 What is the Least Performing Products Report? Most e-commerce store owners spend most of their time focused on top-selling products and driving lead conversion. However, there are opportunities to
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Understanding the Top Refunded Products Report: A Guide
🤔 What is the Top Refunded Products Report? Refunds are a part of running an e-commerce website. Regardless if a customer returns an item because it was the wrong product or it was damaged, it’s imp
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Unlock Hidden Sales Opportunities: Understanding Product Co-Purchases
🤔 What is the Products Most Purchased Together Report? It can be tough to keep track of which products customers tend to purchase together. In order to understand your customers and their habits, yo
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Synder Business Insights: Powerful Ecommerce Reporting & Analytics
Have you ever wanted your accounting to help not only with bank reconciliation, but also with learning about your customers and your business performance in general? Then we’re happy to introduce t
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ECommerce Growth Strategies: Proven Hacks for Sustainable Success
The COVID-19 pandemic dramatically influenced the eCommerce industry, driving rapid growth as more consumers entered the digital marketplace. Thanks to its growing landscape, the eCommerce space of
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Understanding New vs. Returning Customer Reports: A Concise Guide
🤔 What is the New vs. Returning Customers Report? Customer acquisition and retention are two basic marketing strategies an e-commerce business can’t spare. Mutually impactful, they have a diff
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Understanding Your Returning Customer Rate: A Quick Guide
🤔 What does the Returning Customer Rate Report tell you? Returning customers are essential to an e-commerce business. They’re less expensive to retain compared to acquiring new customers. Moreover,
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Unlock E-commerce Growth: Understanding Your Top Customers
Knowing your customers and what brings them to buy from you is key to growing an e-commerce business successfully. Customer analysis is vitally important. It enables you to build impeccable, more per
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Understanding the Least Performing Customers Report: A Business Overview
🤔 What is the Least Performing Customers Report? Customer retention is one of the most crucial aspects of running a successful business. A high retention rate will ensure that a business remains sta
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Understanding the Refunded Customers Report: Insights & Analysis
🤔 What is the Top Refunded Customers Report? The Refunded Customers Report is one of the most common types of insights you can extract from your existing customer database. It’s a valuable tool for
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Top Performing Products: Drive E-commerce Success with Data
🤔 What is the Top Performing Products Report? For e-commerce stores, identifying your top-selling products is crucial for having continued success. By pinpointing which items are generating the high
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Understanding Gross Sales Reports: A Comprehensive Overview
🤔 What is the Gross Sales Report? No matter what kind of business you run, the first thing that captures your attention is sales. The higher the sales, the more successful your company is. Of course
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Average Order Value (AOV): A Comprehensive Overview for E-commerce
🤔 What is the Average Order Value Report? However big your traffic and conversion numbers are, you cannot ignore the average order value (AOV). Healthy AOV is an important metric that lots of e-comm
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Understanding Payment Processing Fees: A Comprehensive Overview
🤔 What is the Payment Processing Fees Report? Collecting payments through multiple payment gateways is an integral part of any e-commerce business. However, as the fees usually vary by processor, tr
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Understanding Customer Lifetime Value (CLTV): A Concise Guide
🤔 What is the Customer Lifetime Value Report? While sales and revenue are definitely the right points to look at when measuring success, some other metrics, such as customer lifetime value (LTV) may
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Understanding Purchase Frequency: A Guide for Businesses
🤔 What is the Purchase Frequency Report? Customer loyalty is a tremendous competitive advantage for companies that can keep their customers coming back for more. Some of the most loyal customers are
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Understanding Time Between Purchases (TBP): A Guide for E-commerce
🤔 What is the Time Between Purchases? You know how great returning customers are for e-commerce businesses. With 27% of first-time buyers tending to return, and this number growing up to 54% after t
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Proven Marketing Strategies for Startup Growth
Marketing plays a significant role in increasing the visibility of your startup and inevitably boosts growth. That means the marketing strategies that you choose should be proven and tested to effe
Business strategy
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Locate Your Bank Branch: A Comprehensive GuideIf you have a bank account, the address of your bank branch might be printed on your statements, checks or other mail from the bank. Otherwise, you can call your bank or look online to find your branc...
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Volume Discounts: Benefits, How They Work & ExamplesVolume discount refers to the usage of discounted prices to incentivize an individual or a business to purchase a particular good in a large quantity at one go. When a customer purchases a productProd...
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Avoid Hidden Costs: 3 Essential Things to Read in Fine PrintLittle expenses can bleed your bank account dry. Here are three types to be aware of. ...
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Calculating Cash Inflow: A Guide for BusinessesUse the cash flow statement to calculate total cash inflow. Many analysts believe cash flow is king. This is because the amount of cash a company brings in can differ greatly from net income ...