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Measuring CRM Success: 3 Key Metrics for Effective Implementation

by Lauren Stafford What Makes Your CRM Implementation a Success? A recent survey by Tech News World found that CRM benefits a diverse range of businesses in areas such as customer retentio
Free Software for Startups: Essential Tools to Launch Your Business

Free software to help you start a business with no money A common problem for budding entrepreneurs is having a great idea but no money to get started. Indeed, this was my problem back in 200
GDPR & Brexit: Understanding the Implications for UK Businesses

What Happens to GDPR When the UK Leaves the EC? (GDPR is dead! Long live the Data Protection Act!) As the dust settles after the launch of the General Data Protection Act (GDPR) in May 2018,
GDPR Compliance: Essential Requirements for Businesses

As the invasion of privacy updated policy emails have settled in our inboxes, and most of us have left the GDPR meme craze of 2018 behind us, GDPR has become part of everyday life. Despite th
SEO Guide: Drive More Leads with Search Engine Optimization

What is Search Engine Optimisation? All major search engines such as Google, Bing and Yahoo have search engine results pages (SERPs), where web pages and other content are displayed and rank
Prioritizing CRM Requirements: A Guide to Successful Implementation

How to Prioritize CRM Requirements During Selection If you fail to prioritize your CRM requirements right the whole of your CRM project may fall flat on its face. Even though this is such an
Navigating Business Success in the Year of the Monkey: Strategies & Insights

As we finish off the first month of the year (along with many of our New Year’s resolutions!) it is worth remembering that some parts of the world work to a different calendar and have yet to
International Women's Day 2016: Addressing the Gender Gap in Tech

Celebrating Women in IT As we celebrate International Women’s Day 2016 at Really Simple Systems we’re keen to understand why more women don’t go into careers in the tech industry. We know we’
Convert Website Visitors to Leads: Proven Strategies

How to Conver a Website Visitor into a Contact You may look at your web analytics, sit back and feel good about yourself. You may see the number of sessions and page visits incre
Navigating Business Success in the Year of the Rooster: Insights & Strategies

Chinese Year of the Rooster Last year I wrote a blog on the 5 ways to succeed in business during the year of the Monkey. In that post, I mentioned that the year of the Monkey usually turns ou
Protect Your Data: Lessons from the WannaCry Ransomware Attack

With the news of a new ransomware attack breaking last week, we are yet again reminded just how important it is to keep your data safe and just how vulnerable our computers can be to hackers
GDPR for Small Businesses: Implications & Preparation

New EU data protection legislation is due to be implemented next year yet there’s a lot of uncertainty around how this will affect businesses. Really Simple Systems CEO, John Paterson, consid
Email Marketing for Small Businesses: A Comprehensive Guide

How to Get Started with Email Marketing Email marketing continues to be one of the most effective ways of driving traffic to your website which can have a positive
Hybrid Work Collaboration: 4 Strategies for Seamless Teamwork

How to Achieve Seamless Collaboration in a Hybrid Work Model Mixing WFH with office life is the way forward, but it poses some challenges — most notably in operational smoothne
Outsourcing for Small Businesses: Boost Efficiency & Growth

Small businesses face many different challenges and they have to keep finding new ways to deal with them. Some of the problems they often come across can be solved by small business outsourci
Leverage Sales Psychology: 10 Proven Conversion Strategies

Gone are the days of pushy, foot-in-the-door salespersons. The time when sales was a numbers game – the more cold prospects you piled into the funnel, the better your chance of sales su
Actionable Insights for Business Growth: A Practical Guide

Having access to relevant and accurate actionable insights is becoming increasingly important for companies of all sizes. Detailed market intelligence and customer data are getting more acce
14 Proven B2B Sales Tactics to Build Customer Trust

There’s been a revolution in sales in recent years. It wasn’t so long ago that the profession was criticised and stereotyped for its underhanded tactics, but then a much-needed shift ha
Develop a Data-Driven Customer Strategy: A 2024 Guide

Data is the word on everyone’s lips in the business community. And judging from what people are saying, it is a commodity with almost magical properties. Data can predict customer behaviour;
Customer Churn Prevention: Data-Driven Strategies to Reduce Customer Attrition

Every business, both new and seasoned, spend a lot of time and effort finding and attracting new customers. You need not only attract customers but also keep them from leaving – in othe

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Business strategy

Business strategy